7 Tactics to Implement in a Rising Rate Deposit Strategy

It is clear that we are not going to get a rate cut for the rest of the year. Unfortunately, most banks have built in two or more rate cuts into their budget. While a rate cut has been statistically off the table since January, many banks still have not adjusted their deposit strategy and…

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Utilizing Agentic AI For Account Opening

Account opening is one of banking’s most important moments: it’s where a new relationship begins, where trust is earned (or lost), and where the bank sets the foundation for profitability and risk management. In this article, we look at how generative AI is being employed within teams of agents that is serving to make the…

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Driving Deposit Growth with Gwen Wertz from Provident Bank

In this episode, Chris Nichols sits down with Gwen Wertz, SVP of Retail Banking at Provident Bank, to discuss how her team drives deposit growth and manages funding costs in a competitive environment. Gwen shares practical insights from her experience leading deposit strategy meetings, building a culture of collaboration, and balancing acquisition with retention. The…

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Unlocking Customer Profitability with Mac Thompson

Today we’re joined by Mac Thompson, founder and CEO of White Clay, a company helping banks use data to drive smarter, more profitable decisions. We talk about whether banking is getting easier or harder, what the data says about the current state of the industry, and how banks can sell more profitable products to more…

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Why the $3,000 Cash Bonus Offer Makes Sense

In the trenches of the battle for deposits, banks have ratcheted up their tactics. While some banks pay customers a 4.25% interest rate for funds in a money market, other banks, such as Chase, Citi, Capital One, PNC, and others, pursue a tactic of offering a near-up-front cash bonus to open the account. In this…

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Every Banks Needs to Take Another Look at a Digital Wallet Strategy

The recent popularity of stablecoin and tokenized deposits have forced banks to take another look at a wallet strategy. Even if you are not planning to issue a stablecoin or tokenized deposits, the fact that these instruments are separate from a bank’s core means any other bank can capture these products into a digital wallet….

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How to Create a High-Performing Digital Strategy with Matt Quale from Forbright Bank

Today Chris Nichols sits down with Matt Quale, who serves as President of Digital Banking at Forbright Bank. He has decades of experience in consumer experience, technology, and financial services, having held leadership roles at Texas Capital Bank, Bask Bank, Brighthouse Financial, MetLife, American Express, WebMD, McKinsey, ConAgra, Coca-Cola, and General Mills. Chris and Matt…

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How Banks can Market Payments and Treasury Management with Steven Ramirez

Today, SouthState’s Chris Nichols sits down with Steven Ramirez, Founder of Beyond the Arc, where they offer B2B payment marketing strategies for banks. They discuss the current trends and best practices for how banks can market payments and treasury management. GET OUR NEW EBOOK: TOP 12 WINNING STRATEGIES FOR COMMUNITY BANKS IN 2025   Check…

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Use This Conversion Tactic for Building Deposit Balances

Take a second to think about how much of your operating, sales and marketing effort is spent acquiring new customers versus growing your existing customers. If you are like most banks, 80% of your effort is not directed at increasing product usage. This could be a problem because when you look at conversion rates for…

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The Art of Bank Branching with Steve Smith from Accenture

In our final episode of 2024, Chris Nichols sits down with Steve Smith from Accenture to discuss the future of bank branching. GET OUR NEW EBOOK: TOP 12 WINNING STRATEGIES FOR COMMUNITY BANKS IN 2025 The views, information, or opinions expressed during this show are solely those of the participants involved and do not necessarily…

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Managing Time Deposits – How To Use “Specials” And Odd-Month CDs

Something might be getting lost in the tribal knowledge of managing time deposits. Certificate of deposit (CD) “specials” and the odd-month CD offering are good examples. As the legacy knowledge of deposit gathering is passed down from generation to generation of banker, some of the finer points of liability structuring are getting diluted with some…

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10 Ideas On How to Optimize Analyzed Checking (Part 2)

If managing loan pricing is a college-level course, deposit pricing is a master’s. Given the complexity, managing analyzed checking, however, is a PhD. level effort. There are all the dynamics of traditional accounts plus often two different interest rates, the ability to offset fees, and a variety of adjustments. We covered the basics of account…

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